Desk: Bhojpuri film industry today is no less than other industries in any respect. The largest audience after Hindi films is the people who watch Bhojpuri. It is very famous in other states and countries including about 21 crore Bhojpuri speaking people. That’s why now the shooting of films here has started happening abroad. Seeing so much of the audience towards Bhojpuri films, now Bhojpuri films should be made accessible to every viewer’s mobile, that is why we have created this OTT. Raghavesh Asthana, managing director of Mitwa TV, the country’s first Bhojpuri OTT, recently launched, said the above things. India’s first Bhojpuri digital junction has been launched in the form of Mitwa TV and it is also getting amazing response.
Due to this there is a lot of enthusiasm among Bhojpuri lovers and people are also downloading it in a hurry. In such a short time, the producer of Mitwa TV Naveen is very excited by such response from the audience and says that Mitwa TV has got the distinction of being the first Bhojpuri OTT in the country. We are not only happy with this response from the audience, but our responsibility is also increasing as we are committed to provide better content. Most of our audience is rural so we have kept this app very simple. Best web series, new reality shows and new Bhojpuri cinema are the hallmarks of our OTT. Theaters were closed after the Corona period and a large group of viewers have turned to OTT. In view of this, not only Bollywood but films of many countries have been released on OTT platform only. Given the increasing popularity of Bhojpuri films and songs, Mitwa TV is no less than a Dussehra bonus for the viewers. Along with this, Mitwa TV also has the distinction of being the first Bhojpuri junction in the country.
With the launch of this OTT, small producers, regional artists are going to get a lot of facilities because where their films could not reach the audience due to budget, it will prove to be a great platform for them. Because now they can make their shows, movies and songs in a low budget and reach the audience directly by releasing it at low cost. In such a situation, Mitwa TV can prove to be very helpful in the expansion of Bhojpuri film industry.